Steve Jackson

I'm a Brit living in Finland, a serial entrepreneur and I was once slightly famous in analytics industry circles. I've written 2 books, spoken at over 100 conferences, sold 2 companies, helped acquire 2 companies and improved over 100 websites sales or conversions in the last 2 decades. I'm now onto my 3rd start up in the Travel SaaS space.

Airbnb SEC filing shows a $1.4 trillion total addressable market for experiences

Tours, activities and experiences the very thing that Toristy has for the past year been...

Post Trump Era - How does this look for Travel?

It can't have escaped anyone's notice that the election happened in the USA last week, did...

Bókun moves the goalposts mid pandemic

Earlier this week Bókun one of our major partners changed its pricing policies and this has...

Finnish Government Hybrid Approach and Covid-19 breath test to try to boost the economy

Finland is taking a "hybrid" approach to the pandemic in the latest moves to try to curb the...

Travelling During the Pandemic to Crete

This isn't really a post about how we wined and dined in Crete. Nor is it about  how I dominated...

Growing in a Covid-19 world: Interview with Mylene Soriano

 Trip Advisor is a company that most in the travel industry have the deepest respect for, being...

Growing in a Covid-19 world: Interview with Clem Dada

In March 2020, the Covid-19 pandemic hit Finland. Everything in the Travel industry stopped...

Toristy becomes a Touriosity partner

We're delighted to announce that we partnered with Touriosity a new marketing consortium with...